“Make the first impression count“
As released in The Daily Telegraph (Australia)…
Real estate firm Marquette Turner now offers a complimentary “concierge” service to help increase the final sale price with some simple yet effective techniques.
Parking a brand new flash BMW in the driveway is hardly subtle, but it works, Marquette Turner partner Michael Marquette said.
“Impressions count right from the start, first impressions really do matter,” he said.
“We have a deal with a BMW outlet and for every home we can choose what sort of product might best suit that home.”
“We see prices rise 5 to 10 per cent, and sometimes even more,” Mr Marquette said.
Having the front garden and lawns prepared and manicured professionally before the open house is another good tip.
There are also techniques that can improve the interior.
“We make sure people take down photos, otherwise buyers walk around looking at them instead of the house.
“We also give advice on making sure the place has a fresh coat of paint if it needs it – which costs next to nothing.
“And we’ll bring flowers to provide the right aromas. It’s the things that make people feel comfortable and at home.”
The agency will also bring a carer along to take pets for a walk while the doors are open.
Up the ante
- Borrow a shiny BMW for the driveway
- Plant colourful trees and flowers in frontyard
- Have your lawns perfectly manicured
- Take all the pets away
- Serve refreshments including non-sparkling wine and water
- Remove photos
- Use lots of bright colourful flowers
- Have a new coat of paint on the walls
- Play music
- Run a fishtank or fireplace DVD